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The Archive

  • A word can mean different things to different people
  • Advances in AI bad for business?
  • Let’s talk about ChatGPT
  • How to write good
  • The pen is mightier than the sword
  • You have 30 seconds to get the attention of a journalist
  • 8 ways not to waste your money when exhibiting at a tradeshow
  • What is SEO today? (and why you need to know)
  • Are you a surgeon?
  • Content really is king (still)
  • Proofread proofread proofread
  • The ‘Virtuous Circle’ of content marketing
  • The Hungry Beast needs feeding… every day
  • Nobody reads ads
  • Publicity. It’s not what you think it is (it can be much more)…
  • What do Sigmund Freud, bacon and eggs, cigarettes and banana republics have in common?
  • PR marketing? What’s that?
  • A bit about NewsBusiness
  • NewsBusiness relaunches
  • Hello world!

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